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ECSM Mini Track

Mini Track Call for Papers on Social Media Usage Patterns and Generations

Mini track Chair: Nuran Oze, Near East University, Cyprus

Mini Track Call for Papers on Social Media Usage Patterns and Generations

Daily life practices have changed with the increase of internet use. Life perception and the way we construct relationship styles have changed especially with the wider use of social media platforms all around the world. These changes have an effect on each generation's relationship building form, perception of events, ways of obtaining information and communication paths. Independent of generations, there are people within each group who adopt new technologies more readily than others. However expectations of different generations from social media can be the main element that decides the usage patterns of different generations.

The aim of this track is to investigate, from a generational perspective, the role of social media on relationships, whilst also considering the increasing power of social media in differentiating the perceptions of generations in the last few years. Suggested topics include but are not limited to:

  • Social media platform usage patterns among different generations
  • Digital natives versus digital immigrants
  • Social media addiction and generations
  • Social media as an identity construction area for adolescents and young
  • Social media as a umbilical cord amongst children and parents
  • The power of anchored relationships on young generations through social media

 

Mini Track Call for Papers on Social Media Innovation

Mini track ChairElena Serova, University Higher School of Economics St. Petersburg Branch, Russia

Mini Track on Social Media Innovation

The emergence of social media and rise of its role in the social sphere, private sector, culture, economic, and business environment is a worldwide phenomenum. Social networking innovations are used to improve organizational performance through collaboration, information sharing, and aggregation of the wisdom of individuals. Successful companies are those that are able to take advantage social media innovations while tackling the challenges. Smart managers have to pay attention to innovations in social media so as to maximise its potential to help companies become more competitive. Furthermore, the power of many social media platforms is changing the way companies build their strategies.

This mini track aims to provides evidence of the importance of social media innovation and to consider the main trends developemtn of Social Media in the.  We invite original research in this field, both theoretical and empirical contributions are welcomed. Suggested topics include but are not limited to:

  • Web 3.0 and block chain projects
  • Innovative Social media platforms
  • Innovative Social media strategies
  • Social Media innovation in education and healthcare
  • Social media innovation and organizations
  • Economy and Culture in the era of Social Media

 

Mini Track Call for Papers on Social Media in the Tourism and Hospitality Industry

Mini track ChairDavid Francis, Les Roches Jin Jiang International Hospitality Management College, Shanghai, China

ECSM 2019 Mini Track on Social Media in the Tourism Hospitality Industry

Social Media has had a big impact on the Hospitality industry through both its immediate and long term effect. While it has its positives in the form of immediate reach to the audience, instant feedback, engagement with clients and potential customers it is also a double edged sword: An adverse comment or a perceived slight can become viral with the business being affected almost immediately.

The impact of the influence of Social Media has far reaching consequences for both the employer and their employees in this service oriented industry. Employers can use data from social media analytics to gauge the impact of their products and services in the industry and give them the necessary feedback to make improvements. However being a service oriented industry this calls for the employees also being made aware of the immediate impact of their interactions and its effect on the business.

Training is an important aspect for both the employer and employees in the field not just in terms of sensitivity or consequences but for the complexities it now brings about.  For example management training may now include training employees in the skills and usage of new media while helping them realize the consequence of ignoring a tweet in the midst of information overflow. This becomes a priority in the hospitality industry which has always relied upon the intangible aspect of service but which now has tangible data to validate it case, or otherwise.  Suggested topics include but are not limited to:

  • Tangible effect of Social Media and its impact on intangibles in the Hospitality industry
  • Social Media and its impact on employee empowerment in Service industries.
  • Innovative management practices based on Social Media applications.
  • KPI’s, Social Media and Big Data
  • Psychology of the customers and incentives in Social Media marketing.

 

Mini Track Call for Papers on Social Media, e-Participation and the Global Citizen

Mini track Chair: Darren P Mundy, University of Hull, UK

ECSM 2019 Mini Track on Social Media, e-Participation and the Global Citizen

This mini-track offers the opportunity to explore the impact of participation through social media channels on the citizen and their engagement with governmental services.  We would like through the track to concentrate on transformational delivery of services through social media platforms, the meaning of this for the citizen, and analysing how social media can be an enabler (or dis-enabler) of such governmental participation.  The track should enable exploration of challenges to e-participation, and steps that can be taken to strengthen e-participation initiatives. Noting that such challenges and steps to strengthen initiatives may be contextually different dependent on the nations involved.

The aim of this track is to investigate, from a generational perspective, the role of social media on relationships, whilst also considering the increasing power of social media in differentiating the perceptions of generations in the last few years. Suggested topics include but are not limited to:

  • eGovernment service delivery – can social media be an option?
  • Using Social Media to improve eParticipation
  • The Citizen and eParticipation
  • Local government eParticipation
  • Solving the Challenges of governmental eParticipation
  • Finding Value in governmental eParticipation
  • Can eParticipation thrive without a social element?

 

Mini Track Call for Papers on Re-Imagining a more Trustworthy Social Media Future

Mini track Chair: Kevin Koidl, University of Dublin, Ireland

ECSM 2019 Mini Track on Re-Imagining a more Trustworthy Social Media Future

Trust has become one of the most discussed topic in relation to social media and its impact on the individual and society in general. Recent debates about fake-news and the post-truth era increases this impression. However, it can be argued that the challenges related to social media and trust have wider implications that impact society on a deeper level. These challenges include trust in technology or government (e.g. blockchain), trust in relationships (e.g. social graph) and trust in privacy (e.g. data transparency). It can therefore be argued that trust is an overlapping function that permutates and forms most digital interactions which are focused on relationships that are both human (individual and group) and non-technical (content, chat-bots, robots and other artifacts). This however bears the question, how should we design future social media applications to ensure the underlying concepts of trust and relationship building remain central.

The main aim is to re-imagine social media and social networking applications as a more organic and dynamic entity that interacts with digital citizens and to explore means for this technology to support a more trustworthy and positive interaction with both human and non-human (digital) entities. Research challenges can be focused on, but are not limited to:

  • Creating Meaningful Relationships and Connected Digital Citizenship within smart environments
  • Social and business relationships and networks with machines, such as chat bots, robots
  • Visual interfaces such as AR/VR
  • Alternative business models etc
  • Ethics Privacy and Control
  • Personal privacy invasion
  • The responsibility of the social media organisation