ECSM Biographies

Below are the ECSM Biographies of the Conference and Programme Chairs, Keynote Speakers and Mini-Track Chairs.

Conference and Programme Chairs


Christos Karpasitis is a Lecturer and Course Leader for the BSc Web Design & Development course at the University of Central Lancashire - Cyprus (UCLan Cyprus). Christos obtained his Multimedia & Digital Entertainment Bachelor of Science (BSc) in 2010 from Northumbria University, UK. He holds a Master of Science (MSc) in E-Business & Information Systems from Newcastle University, UK and a PhD in Web Media & Internet Marketing from the University of Central Lancashire, UK. He currently teaches modules related to Digital Marketing, Interactive Applications, Web Design, UX/UI Design, Graphic Design, Video Production, Audio Production and Audiovisual Technologies. His latest research focuses on Viral Marketing, Viral Videos, Video Advertising and Brand Video Virality.


Christiana Varda is a PhD student and Research Associate at the Department of Communication and Internet Studies at the Cyprus University of Technology. She is currently working on the Co-Inform project, a European-funded research project which aims to create tools that will increase society’s resilience to online misinformation and generate more informed behaviours and policies. Her research interests include media literacy, misinformation and social media platforms. She also works as an Associate Lecturer at UCLan Cyprus, teaching creative Adobe technologies on the BSc Web Design and Web Development course. Christiana has versatile experience in education, media and digital technologies; she has been a media educator for nearly a decade. She is also the Founder of Media What, an NGO focused on promoting media education to youth through participatory digital media.

Key Note Speakers

Mini-Track Chairs


David Francis currently works in Les Roches Jin Jiang International Hospitality Management College, Shanghai. He has been in the Academia for around 20 years teaching in India, Singapore and China. He has a Masters in Knowledge Management and a keen interest in Research, Strategy and Visual Communication Design.