Led by: Constantin Bratianu, Bucharest University of Economic Studies, Romania
Knowledge strategies represent the convergence of strategic thinking and knowledge management. They constitute some potential solutions for the unpredictable future, designed especially by the knowledge-intensive organizations and integrated into their corporate strategies. Knowledge strategies aim at achieving competitive advantage based on using efficiently intangible resources and the company's dynamic capabilities.
The future of knowledge work in the digital economy
By Klaus North, Wiesbaden Business School, Germany
Let us assume we are in the year 2030. Digital technologies are pervasive in complementing and augmenting human capabilities. The fear of replacing humans by robots as discussed in the 2020s has not become true and most people still have to work to make a living. In labour markets and societies there are a number of divisions between “digital losers” and “digitally enabled value creators”, between those who have stable jobs and those who “clickwork” on a short-term contract basis (the “gig economy”). People with attractive competence portfolios look for meaningful and fulfilling jobs. Self-employment has grown considerably along with changed contractual relations and new forms of learning. These changes have far reaching consequences for managing knowledge and learning at individual, group, organizational and societal level. The keynote will discuss these changes of knowledge work in the digital economy.