ECRM enhances the quality and rigor of research in business and management by focusing on the methodologies used in these fields. The conference encourages the development and dissemination of innovative research methods, promotes best practices, and fosters a deeper understanding of the theoretical and practical implications of research methodologies. It serves as a key platform for the exchange of ideas among academics, doctoral students, and practitioners who are engaged in the study of business and management. 

The scope of the conference is broad, encompassing both qualitative and quantitative research methods, as well as mixed methods approaches. ECRM emphasises the importance of methodological rigor, the ethical considerations in research, and the application of appropriate techniques to address complex business and management problems. 

Topics Covered 

The call for papers for the ECRM conference asked for contributions that considered the following topics. In addition, the committee welcomed papers on a number of specialist mini-tracks which can be seen at the end of this list.: 

Qualitative Research Methods 

• Case Study Research 
• Ethnography and Grounded Theory 
• Narrative and Discourse Analysis 

Quantitative Research Methods 

• Statistical Techniques and Data Analysis 
• Survey Design and Implementation 
• Experimental and Quasi-Experimental Designs 

Mixed Methods Research

• Integration of Qualitative and Quantitative Methods 
• Triangulation Techniques 

Innovative and Emerging Research Methods

• Digital and Online Research Methods 
• Machine Learning and AI in Research 
• Visual Methods 

Philosophical and Theoretical Foundations

• Epistemology and Ontology in Research 
• Theory Development and Conceptual Frameworks 

Ethics in Research

• Research Ethics and Integrity 
• Ethical Challenges in Digital Research 

Practical Applications of Research Methods

• Action Research and Participatory Methods 
• Consulting and Business Research 
• Research in Emerging Economies