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ECRM 2010
24 - 25 June, Madrid, Spain
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| Home >> ECRM >> ECRM 2009 >> Programme |
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| Conference Programme |
| The programme for the conference is given below. |
| Section 1 shows Thursday 24 June streams A-C Section 2 shows Thursday 24 June streams D-F Section 3 shows Friday 25 June streams A-C Section 4 shows Friday 25 June streams D-F |
| Wednesday 23 June 2010 |
| | Research Seminars – IE Business School Getting Academic Papers Published, led by Professor Dan Remenyi, Trinity College Dublin, Ireland How to do Grounded Research, led by Professor George Allan, Victoria University, Wellington, New Zealand These half day seminars are free to participants at ECRM 2010, £100 to all other attendees. For further details visit the Seminars page, where you can also download seminar outlines and find details of how to book your place. |
| 18:30 | Pre-conference registration and welcome meeting (Until 1930) NH Zurbano Hotel |
| Thursday 24 June 2010 |
| 09:00 | Registration and coffee |
| 09:30 | Room: Aula Magna (Maria de Molina 11 Welcome from the conference chair: Gayle Allard, IE Business School |
| 09:45 | Keynote address: Conducting Gender Research Eileen Trauth, The Pennsylvania State University, USA |
| 10:30 | Conference splits into streams |
| | Room: Aula Magna (Maria de Molina 11) Stream A: Mixed Methods Chair: David Douglas | Room: C-201 (Maria de Molina 15) Stream B: Mini track on Research Methods in Strategy-as-Practice Chair: Ganesh Prabhu | Room: C-202 (Maria de Molina 15) Stream C: Mini track on Qualitative Data Analysis Chair: Marian Carcary |
| 10:45 | Explaining National Standard-Setting and Accounting Conservatism Using a Mixed Design Research Model Dragomir Voicu D., Liliana Feleaga and Niculae Feleaga, Bucharest Academy of Economic Studies, Romania | Identification and Motivation of Participants for Luxury Consumer Surveys Heine Klaus, Technical University of Berlin, Germany | Qualitative Analysis of the Employers’ View Upon Quality of Education Osoian Codruta, Monica Zaharie and Razvan Nistor, Babes Bolyai University, Cluj Napoca, Romania |
| 11:15 | When a Qualitatively Oriented Researcher Moves into the Arena of Mixed Research Methods Krivokapic-Skoko Branka and Grant O'Neill, Charles Sturt University, Bathurst, Australia | Developing a Parallel Multi-level Mixed Design to Investigating Quality Management in Greek Universities Papadimitriou Antigoni, CHEPS, University of Twente, The Netherlands | Analysing Qualitative Evidence – The Role of CAQDAS Carcary Marian, University of Limerick, Ireland |
| 11:45 | A Review of the use of Mixed Methods in Organisational Research Molina-Azorín José F., University of Alicante, Spain and Roslyn Cameron, Southern Cross University, Tweed Heads, Australia | The Research of Ecosystem Risk on Romania’s Territory by using Statistical Tools Gradinaru Giani, Bucharest Academy of Economic Studies, Romania | A Strategy for Delayed Research Method Selection: Deciding between Grounded Theory and Phenomenology Reiter Sebastian, Glenn Stewart and Christine Bruce, Queensland University of Technology, Brisbane, Australia |
| 12:15 | Lunch | Lunch | Lunch |
| | Room: Aula Magna (Maria de Molina 11) Stream A: Mixed Methods Chair: Ting Ting He | Room: C-201 (Maria de Molina 15) Stream B: Mini track on Research Methods in Strategy-as-Practice Chair: Ganesh Prabhu | Room: C-202 (Maria de Molina 15) Stream C: Mini track on Qualitative Data Analysis Chair: Marian Carcary |
| 13:30 | Exploring Customer Relationships in Technology Firms: A Mixed Methods Approach Parry Sara, Bangor University and Beata Kupiec-Teahan, Scottish Agricultural College, Edinburgh, UK | Seizing the Opportunity: Using Availability Samples in Policy Programs for Creating Relevance for Broader Contexts Beck Lien, Jill Coene, University of Hasselt/KIZOK, Belgium, Friso Den Hertog and Tinni Lommelen, Maastricht University/UNU MERIT, The Netherlands | Telling not Asking for Data Rasmussen Karsten Boye, University of Southern Denmark, Denmark and Heiko Thimm, University of Pforzheim, Germany |
| 14:00 | A Mixed-method Investigation of Environmental Practice in Australian Small-scale Manufacturing Factor Aharon, Glenda Francis and Steven Theiler, Swinburne University of Technology, Melbourne, Australia | User based Participatory Implementation of Enterprise Systems in SMEs Lebile Rufus, Kondal Kandadi and Gill Green, University of Bolton, UK | Uncovering Hidden Meanings, Values and Insights Through Photos Ryan Maria and Madeleine Ogilvie, Edith Cowan University, Perth, Australia |
| 14:30 | Multi Research Methods Using Captive Respondents Marchioro Gary and Maria Ryan, Edith Cowan University, Perth, Australia | Research Interviews by Skype: A new Data Collection Method Bertrand Catherine and Laurent Bourdeau, Université Laval, Quebec, Canada | Using Multiple Qualitative Methods at the U.S. Census Bureau to Aid the Design of a Data Collection Software for Business Users Anderson Amy, U.S. Census Bureau, Washington, DC, USA |
| 15:00 | Refreshments | Refreshments | Refreshments |
| | Room: Aula Magna (Maria de Molina 11 Stream A: Research Methodology Chair: Maria Semmelrock-Picej | Room: C-201 (Maria de Molina 15) Stream B: Mini track on Research Methods in Strategy-as-Practice Chair: Ganesh Prabhu | Room: C-202 (Maria de Molina 15) Stream C: Mini track on Qualitative Data Analysis Chair: Marian Carcary |
| 15:30 | Views from a Meta-discipline: The Systems Approach in Research Welch Christine, University of Portsmouth Business School, UK | Taking Stock of Strategy Venkateswaran Ramya and Ganesh Prabhu, Indian Institute of Management, Bangalore, India | Methods, Methodologies and philosophies for understanding student performance Wyn Jenkins (RoundTable) |
| 16:00 | Contextual Inquiry as a Critical Perspective in Research Bednar Peter, University of Portsmouth, UK and Lund University, Sweden | Business Research Planning Using a Quantitative Multiple-Criteria Decision Making Approach Sauian Mohd Sahar, Universiti Teknologi MARA and Haruizwan Hashim, Dancom Systems Sdn Bhd, Malaysia |
| 16:30 | Unlocking Complexity with Simplicity: A Social Constructionist take on ‘Ethnographic Interviewing’ in Multilingual and Intercultural ‘Multi-Site’ Field-Research Guttormsen David Sapto Adi, University of Warwick, UK | Managing Healthcare Services with a Geographic Information System - Identifying Geographic Disparities of Dental Service Provision in Taiwan Yan Chung-Yih and Neng-Pai Lin, National Taiwan University, Taiwan | |
| 17:00 | Close of conference day |
| 19:00 | Buses leave to go to the Garmet Museum |
| 19:30 | Museum tour followed by Conference Dinner at the Garmet Museum |
| 22:30 | Buses return to the NH Zurbano Hotel |
| Wednesday 23 June 2010 |
| | Research Seminars – IE Business School Getting Academic Papers Published, led by Professor Dan Remenyi, Trinity College Dublin, Ireland How to do Grounded Research, led by Professor George Allan, Victoria University, Wellington, New Zealand These half day seminars are free to participants at ECRM 2010, £100 to all other attendees. For further details visit the Seminars page, where you can also download seminar outlines and find details of how to book your place. |
| 18:30 | Pre-conference registration and welcome meeting (Until 1930) NH Zurbano Hotel |
| Thursday 24 June 2010 |
| 09:00 | Registration and coffee |
| 09:30 | Room: Aula Magna (Maria de Molina 11 Welcome from the conference chair: Gayle Allard, IE Business School |
| 09:45 | Keynote address: Conducting Gender Research Eileen Trauth, The Pennsylvania State University, USA |
| 10:30 | Conference splits into streams |
| | Room: E-001 (Pinar 9) Stream D: Mini track on Grounded Theory Chair: Mortaza Kokabi | Room: E-002 (Pinar 9) Stream E: Mini track on Teaching Research Methods and Methodologies Co-Chairs: Marie Ashwin and Mark Saunders | Room: E-011 (Pinar 9) Stream F: Mini track on Reflecting and Researching one’s own Professional Practices Chair: Jocene Vallack |
| 10:45 | Doing Qualitative Research in Chinese Contexts: Lessons Learned from a Grounded Theory Study in a Chinese Healthcare Environment Zhou Lihong and Miguel Baptista Nunes, University of Sheffield, UK | Spreading the Load – A Programme Team Approach to Delivering Methodology Ashwin Marie, Normandy Business School, Caen, France and Alan Hirst, London SouthBank University, UK | Telling My Story: Practice Based Research Charleson Diane, Australian Catholic University, Melbourne, Australia |
| 11:15 | Researching Decision-Making under Uncertainty using Grounded Theory Methods Lopes Eurico, Instituto Politecnico de Castelo Branco, Portugal | Research Methodology by Numbers Myers Graham, Durban University of Technology, South Africa | Factors’ Constraints on Firms’ Managers Research Participation in Action Research and Learning: The ‘Déjà Vu’ Research Method Taifi Nouha, Mariangela Lazoi, Angelo Corallo and Giuseppina Passiante, Università del Salento, Lecce, Italy |
| 11:45 | Grounded Theory: From Analysis of Social Practices to Theory Building – The Ontological and Epistemic Grounding of Four Case Studies in an Organisational Learning Research Project Lacerda Nobre Angela and Jose Esteves, ESCE-IPS, Setubal, Portugal | Qualitative Research Paradigms: What the Novice Researcher Needs to Know Migiro Stephen, UNISA Graduate School of Business Leadership, South Africa and Agnes Oseko, Moi University, Eldoret, Kenya | Research and Development Reporting in Malaysia Huang Ching Choo, Universiti Teknologi MARA, Haron Mohamad Nor Bin, Universiti Tun Abdul Razak, Petaling Jaya, Selangor and Kalsom Salleh, Universiti Teknologi MARA, Malaysia |
| 12:15 | Lunch | Lunch | Lunch |
| | Room: E-001 (Pinar 9) Stream D: Mini track on Grounded Theory Chair: Armando Luis Vierira | Room: E-002 (Pinar 9)) Stream E: Mini track on Teaching Research Methods and Methodologies Co-Chairs: Marie Ashwin and Mark Saunders | Room: E-011 (Pinar 9) Stream F: Mini track on Reflecting and Researching one’s own Professional Practices Chair: Jocene Vallack |
| 13:30 | Grounded Theory-based Trajectories of Portuguese Faculty Effort-reward Imbalance in e-Learning Development Martins Jorge Tiago and Miguel Baptista Nunes, University of Sheffield, UK | Student Research in a Web 2 World: Learning to use new Technology to Gather Primary Data Rich Martin, Cass Business School, London, UK | Qualitative or Quantitative: How to Improve Quantitative Research Methods by Means of Qualitative Ones in Iranian Research Scene Kokabi Mortaza, Shaheed Chamran University, Ahwaz, Iran |
| 14:00 | Grounded Theory Method: An Essential Approach to Analyse Design Lopes Arminda, Instituto Politécnico de Castelo Branco, Portugal | Social Responsibility and Ethical Dilemmas in Teaching Research Methods Boeri Miriam, Darina Lepadatu, Elle Ballard and Robin Crawford, Kennesaw State University, USA (RoundTable) | M O N O C H R O M E: Sub-Phenomenology and the Poetics of Space Pihl Ole, Aalborg University, Denmark |
| 14:30 | The Role of Pilot Studies in Grounded Theory: Understanding the Context in which Research is Done! Baptista Nunes Miguel, Maram Alajam, Salim Al-Mamari, Jorge Tiago Martins and Lihong Zhou, University of Sheffield, UK | Subtextual Phenomenology: A Methodology for Valid First-Person Research Vallack Jocene, C.Q. University, Rockhampton, Australia |
| 15:00 | Refreshments | Refreshments | Refreshments |
| | Room: E-001 (Pinar 9) Stream D: Mini track on Grounded Theory Chair: Jose Molina | Room: E-002 (Pinar 9) Stream E: Research in Business Chair: Hazbo Skoko | Room: E-011 (Pinar 9) Stream F: Mini track on Reflecting and Researching one’s own Professional Practices Chair: Jocene Vallack |
| 15:30 | Enterprise Acquisition : A Grounded Theory Analysis Douglas David, Staffordshire University Business School, Stoke-on-Trent, UK | Rethinking Management Post-graduate Education – Next-generation MBA: Science, Technology and Philosophy, Management Foundations for the Post-industrial Society - An Innovative Approach to Contemporary Management Challenges Lacerda Nobre Angela, ESCE-IPS, Setebal, Portugal | Reflexivity and Research Training in Professional Doctorates: The DBA Learning Experience Kirkham Janet, University of Hertfordshire and Murray Clark, Sheffield Hallam University, UK |
| 16:00 | | Modelling Business-to-Business Relationship Quality: A People-Based Approach Vieira Armando Luís, Universidade de Aveiro - DEGEI/GOVCOPP, Portugal | From Organisational Knowledge Management to Personal Knowledge Management - Reflecting and Researching Ongoing Management Practice: Exploring the way we Think Through Semiotics – How Signification Processes Determine Action Patterns Angela Nobre Lacerda, ESCE-IPS, Portugal (RoundTable) |
| 16:30 | | Using Focus Groups and Post-it Boards In Studies of ISD Team Behaviour: A Set of Recommended Practices O'hEocha Colm, Kieran Conboy, NUI Galway and Xiaofeng Wang, Lero - The Irish Software Engineering Research Cemtre, Ireland |
| 17:00 | Close of conference day |
| 19:00 | Buses leave to go to the Garmet Museum |
| 19:30 | Museum tour followed by Conference Dinner at the Garmet Museum |
| 22:30 | Buses return to the NH Zurbano Hotel |
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| Friday 25 June 2010 |
| | Room: Aula Magna (Maria de Molina 11) Stream A: Trust and Ethics Chair: Eurico Lopes | Room: C-201 (Maria de Molina 15) Stream B: Mini track on Research Methods in Strategy-as-Practice Chair: Ganesh Prabhu | Room: C-201 (Maria de Molina 15) Stream C: Research Methods Chair: Nico Martins |
| 09:30 | The Honest Business Borota Popovska Mirjana and Vasil Popovski, University of Cirilo and Methodius, Skopje, Macedonia | Factorial Validation Of Ecotourism Destination Image and Ecotourist Motivation: Empirical Analysis Of Taman Negara National Park, Malaysia Musa Rosidah, Jamaliah Mohd Yusof, Carol Teo Boon Chui, Faridah Hassan, Faizah Rahim and Rohiyati Hj Hashim, Universiti Teknologi MARA, Malaysia | Using Card-based Games in Semi-Structured Interviews Rowley Jennifer, Manchester Metropolitan University, Rosalind Jones, Sonya Hanna, Bangor Business School and Magdalini Vassiliou, Manchester Metropolitan University, UK |
| 10:00 | Researching Sensitively Without Sensitising: Using a Mixed Methods Design Saunders Mark, University of Surrey, Guildford, UK | Room: C-202 (M de M 15) Stream B: Mini track on Critical Research Chair: Andrew Armitage The Dialogical Process: Towards a Critical Research Methodology for Practice-based Organisational Research Thornton Alan and Andrew Armitage, Anglia Ruskin University, Chelmsford, UK | The Use of the Case Study Method in Theory Testing: The Example of Steel E Marketplaces Iacono Jessica, Ann Brown and Clive Holtham, Cass Business School, London, UK |
| 10:30 | Virtual Trust Vs Mis-Trust of Taking Research Methods Online for Students with Disibilities Barrett Bob, American Public University, West Virginia, USA | Rich Pictures – Unlocking the Secret Data or Problems of Interpretation? Armitage Andrew and Diane Keeble-Ramsay, Anglia Ruskin University, Chelmsford, UK | Traversing the Edge: Using Discourse Analysis to Understand IS Power Relations Hart Adam and Jim Underwood, University of Technology, Sydney, Australia |
| 11:00 | Refreshments | Refreshments | Refreshments |
| 11:30 | Interactive Session: Panel on the topic of Design Research Led by Isabel Ramos, Universidaded do Minho, Portugal, with Michael Myers, Auckland University, New Zealand, Joan Antoni Pastor, Universidad Politecnica de Catalunya, Spain, Joao Alvaro, Universidade do Minho, Portugal and Juhani Iivari, University of Oulu, Finland |
| 12:30 | Presentation to introduce ECRM 2011 Marie Ashwin |
| 12:45 | Lunch | Lunch | Lunch |
| | Room: Aula Magna (Maria de Molina 11 Stream A: Quantitative Methods Chair: Ellen Ballard | Room: C-201 (Maria de Molina 15) Stream B: Mini track on Critical Research Chair: Monica Zahari | Room: C-201 (Maria de Molina 15) Stream C: Risk and Safety Chair: Rosidah Musa |
| 13:45 | The Value of Web-based Survey Methods versus Non-electronic Survey Methods Martins Nico, University of South Africa, Pretoria, South Africa | How Does Effectuation Affect and Risk-taking of Angel Investors? Madanoglu Melih and Peter Riccci, Florida Atlantic University, Boca-Raton, USA | Gaining Competitive Advantages Through Customer Knowledge Kandutsch Horst, Judith Michael, Integranova-GmbH, Klagenfurt and Maria Theresia Semmelrock-Picej, Klagenfurt University, Austria |
| 14:15 | Measuring Business-to-Business Customer Service: A Structural Re-examination of the INDSERV Scale Lee Gregory, University of the Witwatersrand, Johannesburg, South Africa | An Immersed Approach to Workplace Safety Culture Intervention and Behavioural Change: Insights About Factors which the Literature Remains Silent About Nazaruk Marcin, Andrew Weyman, University of Bath and Elizabeth Hellier, University of Plymouth, UK | Consumer Shopping Behavior Pattern on Selected Consumer Goods: Empirical Evidence from Malaysian Consumers (Kuching City) Akir Oriah, Universiti Teknologi MARA and Md. Nor Othman, University of Malaya, Kuala Lumpur, Malaysia (Academic, Main) RM-001 |
| 14:45 | A Ruggedised Method for Measuring Entrepreneurial Activity in Developing Countries Frederick Howard , Deakin University, Melbourne, Australia | | |
| 15:15 | Room: A summary of issues raised during the conference. Led by Jose Esteves |
| 15:45 | Close of conference day |
| Friday 25 June 2010 | |
| | Room: E-001 (Pinar 9) Stream D: Research in Business Chair: Gregory Lee | Room: E-011 (Pinar 9) Stream E: PhD Research Colloquium Chair/Discussant: Angel Diaz | |
| 09:30 | Evaluation of Information and Communication Technology (ICT) Models of Adoption and Use in the Kingdom of Saudi Arabian SMEs Skoko Hazbo, Alfaisal University, Saudi Arabia and Arnela Ceric, Charles Sturt University, Bathurst, Australia | 09:30 09:40 | Performance of Service Delivery in Mental Healthcare Systems: A Case of Strategy-as-practice Aggrey Kwesi, University of Lincoln, UK | |
| 09:45 09:55 | Tracking Employees’ Twists and Turns: A Mixed Methods Approach to Assessing Change in the Psychological Contract Bankins Sarah, Queensland University of Technology, Australia | |
| 10:00 | Tracing Doings and Sayings in a Business Context using Pictograms Egholm Feldt Liv and Maja Lotz, Copenhagen Business School, Denmark | 10:00 10:10 | Organisational change: Using Action research to discharge a Reliability Centred Maintenance (RCM) Capability Within the Military Aerospace Industry Bell Matthew, The University of Bolton/BAE SYSTEMS, UK | |
| 10:15 10:45 | Discussion and Feedback | |
| 10:30 | An Analysis of Demand Generators in the Superior Hotel Industry Quintano Alfred, University of Malta and Alexandros Apostolakis, Unviersity of Portsmouth, UK | |
| 11:00 | Refreshments | Refreshments | |
| 11:30 | Interactive Session: Panel on the topic of Design Research Led by Isabel Ramos | |
| 12:30 | Presentation to introduce ECRM 2011 Marie Ashwin | |
| 12:45 | Lunch | |
| | Room: E-001 (Pinar 9) Stream D: Methodology Issues Chair: Liv Egholm Feldt | Room: E-011 (Pinar 9) Stream F: PhD Research Colloquium Chair/Discussant: Ann Brown | |
| 13:45 | Does Methodology Count? Lessons from the Research Assessment Exercise 2008 Knowles Deborah and Elisabeth Michielsens, University of Westminster, London, UK | 13:45 13:55 | Country-of-Origin Culture and Work-life Balance in MNE Subsidiaries Using Grounded Theory to Investigate Employee Experiences Dowling Karin, University of Tasmania,Hobart, Australia | |
| 14:00 14:10 | Quality of Work Life of Managers: Public Vs Private Sector Topuzovska Marija, University of SS.Cyril and Methodius, Republic of Macedonia | |
| 14:15 | A Method for Assessing the Interaction Environment of Organizations Harrison Tyler, Susan Morgan and Elizabeth A. Williams, Purdue University, West Lafayette, USA | 14:15 14:25 | Is There a new Method to Analyse Qualitative Information? Fakis Apostolos, University of Derby, UK | |
| 14:30 15:00 | Discussion and Feedback | |
| 14:45 | Methodological Challenges in Social Research Nienaber Hester, UNISA, Pretoria, South Africa | |
| 15:15 | Room: A summary of issues raised during the conference. Led by Jose Esteves | |
| 15:45 | Close of conference day | |
| POSTER |
| Assessment of individual cultural attributes: A comparison of two methodological approaches Miralles Francesc and Jordi Trabado, La Salle - Ramon Llull University, Spain |
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updated 25 June 2010

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